
In 1912, Fenway Park opened its gates, forever cementing its place as one of baseball’s greatest cathedrals. More than a century later, history was made once again—not with a bat and ball, but with a bold new player in the cannabis industry.
Sluggers, our California-born cannabis brand, stepped up to the plate in Boston in a way that only makes sense—by celebrating at one of the most iconic ballparks in the world. As part of NECANN, the Northeast’s premier cannabis convention, we joined forces with industry leaders, innovators, and tastemakers for an unforgettable afterparty inside Fenway Park. It was a moment that blended nostalgia, progress, and a little bit of that rebellious spirit our founding fathers would have certainly tipped their tricorner hats to.

Just across the street from Fenway, New Dia, a dispensary as legendary in the Massachusetts cannabis scene as Fenway is in baseball, has been a true champion of Sluggers. Recently crowned Best Dispensary in Massachusetts at NECANN, New Dia is so excited about our arrival that we’re paying homage to the Green Monster inside their shop. Yes, you read that right—the legendary wall that looms over left field is getting a cannabis-inspired tribute, setting the stage for something big.
And what better way to launch into the Boston market than with our very own Green Monster strain? Sluggers is bringing a grand slam of quality, legacy, and a passion for the plant to the city, and where better to pick up a pack than just steps from the beast itself? Talk about hitting it out of the park!
The Fenway event wasn’t just a celebration—it was proof that cannabis and culture go hand in hand. With more than a dozen brands and hundreds of industry pros in attendance, the energy was electric, the connections were real, and the vibes? Absolutely major league.
Boston, you’ve welcomed us with open arms, and we can’t wait to see where this journey takes us next. Whether you’re catching a game, strolling down Lansdowne Street, or just looking for some top-tier flower, Sluggers is here to bring the heat. Batter up, Boston—this is just the first inning!

